Vídeo de Lançamento de Produto
Um vídeo curto criado para anunciar e promover um novo produto, funcionalidade ou serviço, compartilhado no Product Hunt, mídias sociais e landing pages.
What is a Product Launch Video?
A product launch video is a short video (typically 30–90 seconds) created to announce and promote a new product, feature, or service. It's designed to generate excitement, communicate the core value proposition, and drive early adoption.
Launch videos are commonly shared on platforms like Product Hunt, Twitter/X, LinkedIn, landing pages, and email campaigns. For startups and SaaS companies, a compelling launch video can be the difference between a successful launch and being ignored.
Why Product Launch Videos Matter
First impressions happen fast. A Product Hunt listing with video gets significantly more engagement than one without. A landing page with a hero video converts 80% better than text alone. Social media posts with video get 48% more engagement.
The challenge: launch day is already chaotic. Adding "produce a video" to the launch checklist used to mean either delaying the launch or shipping without video. AI tools have changed this — AI promo video makers can generate a launch video in 2 minutes on launch day itself.
Ship your launch video today
Describe your product, get an animated launch video in 2 minutes. No editor, no freelancer — ship on launch day.
Experimente iArt Grátis →What Makes a Great Launch Video
- Hook in 3 seconds — Open with the problem or a bold claim
- Show, don't tell — Animated product demos beat talking heads
- One key message — Don't try to explain everything; pick your strongest differentiator
- Clear CTA — "Try it free", "Sign up now", "Get early access"
- 30–60 seconds — Long enough to communicate value, short enough to hold attention
Creating Launch Videos with AI
iArt.ai generates animated launch videos from text descriptions. Describe your product's key features, target audience, and visual style — the AI creates a complete video with motion graphics, kinetic typography, transitions, and optional voiceover. Iterate in plain English until it's launch-ready.
Related Concepts
Related terms: promotional video, video marketing, explainer video, motion graphics.